怎样写一封英语产品推介信?
推介信是产品推广的一种方式,推介信分三类:直销信、零售信和促销信。邮递是推介信传统的投递方式;传真则费用低,效率高;随着互联网的迅速发展,电子邮件也被广泛采用。
在写英文推介信时除了注意英文语言语法方面的问题外,还应自我检查以下几点:
1. 开头:引起阅件人注意;
2. 主要部分:唤起阅件人的兴趣;指出所推销的产品或服务;介绍产品或服务的优点;展示能使阅件人信服的推荐材料、媒体报导或资质证明等;
3. 结尾:提供其他信息;指明进一步的联系的方式;利用附言重复重要内容。
摘自《英语函件写作工具》
英语产品推介信范文一
范文摘要:圣诞节来临之际向客户推荐产品。
(Salutation)
We are marching with big steps towards the best time of the year: Christmas with surprises and the New Year's Eve with candle lights and sweet cookies.
Are you racking your brain to find a special gift for yourself or for your best friend? We give ourselves this opportunity to recommend to you a special ____ (product's name) for the occasion. Originating from ____ (area), ____ (product's name) has received market recognition based on its elegant design and confirmed high quality.
Wish you enjoy the preparation time and gifts of the celebration!
(Complimentary Close)
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